Increase the price point by changing the in-store presentation.
BIYOMAP / STAR-PRODUCTS
BRANDING / IMAGE PHOTOGRAPHY / PACKAGING / DIGITAL / VIDEO
Star-Products needed a better way to present and sell the BIYOMAP - an art protection case. BIYOMAP is used for the transportation and storage of artwork, photographs, and frames. BIYOMAP was originally packaged in cloudy plastic bags and did not show well in the retail environment. Looking for a new way to present the cases and increase retail space placements, concepts were developed with a clear tube and easy to read product information cards. The BIYOMAP took on a new life for the retail environment.